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SEO for online stores

An online store has hundreds or thousands of pages, and organic search can bring sales for years without paying per click — but only if the catalog structure, filters and product pages are built around how people actually search.

What we do

  • Technical audit: speed, indexing, duplicates, canonicals.
  • Catalog structure and landing pages for categories and filters.
  • Semantics for commercial and product queries.
  • Product page optimization and internal linking.
  • A link to product feeds and commercial ranking factors.

Our approach

We do SEO like engineers: first the technical base and structure, then content for demand. A store we build turnkey is set up for SEO from the start. For the general approach see SEO promotion, and paid advertising adds paid traffic on top of organic.

Result

We grow organic traffic and leads, not rankings for their own sake. SEO is a long game: first shifts usually appear after a few months.

Frequently asked questions

How is store SEO different from regular SEO?

A store has hundreds or thousands of pages, and what matters most is catalog structure, categories and filters built for queries. We work with commercial factors and product landing pages, not just text.

When will results show?

SEO is a long game: first shifts usually appear after a few months. The technical base pays off earlier than content.

What does store promotion include?

Technical audit, catalog structure, landing pages for categories and filters, semantics, product page optimization, internal linking and a link to feeds.

Do you promote stores on any platform?

Yes — Bitrix, WordPress and custom builds. If the store is not ready yet, we can build in SEO during turnkey development.

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